Investment and the “Google Test”

 

Doing "big" when you're really "small"

"... you act like a standalone property "big" must have, pay the costs of being "big" ($1M a month!) for as long as it takes for "big" to be irritated that they aren't "big" in that sector, and you ignore all the bricks being thrown. Its also slightly helpful to have some kind of modest revenue model so that there's some proof that you'll be profitable - but face it, your actual business model is the "big" one - post acquisition. The one you can't credibly pull off in growing from "small" to "big". Which is why you must be acquired to complete "The Google Test""

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  William Jolitz 05/03/2024